History >

COMPANY PRESENTATION

The company was established in 1938 as a family-run concern on the initiative of Mr. Giuseppe Albertazzi and developed as a craft-enterprise, which was a feature of the local economy up until the 50's.
The company registered head-office is in the commune of Carpi (Mo), Via A. Moro no.3, postcode 41012, while the production factory is located in the industrial zone of Correggio (RE), Strata Statale per Carpi (Main road to Carpi) 468 no. 31, postcode 42015.
The Albertazzi company became a limited company in 1972 with a share capital which currently amounts to € 780.000.
The company is involved in the purchase, processing, transformation and sale of cellophane, transparent plastic material, aluminium foil and related materials.
Albertazzi G. S.p.A. can be termed a medium sized company in relation to the number of its employees, turnover and balance sheet total.
As concerns its independent status, the company has no shareholding stakes or will not have any shareholding stakes in other companies of 25% or over.

As we already said, up until the 50's the Albertazzi G. Company had a typical craft organization in line with the dominant local economy of the time. While the post war period and economic development resulted in the expansion of the company to the size of a small industry.
The period of rapid technological advance in the 70's resulted in the company development of advanced packaging, vacuum packaging and systems for the long-life conservation of fresh foods, and it became a leading company in these sectors thanks to its high level of technological advance and know-how.
During this period it also exported this know-how to other European countries thereby opening up new and interesting markets to which it exports 15% of its total production.
In 1995 the turnover reached a level of € 14.000.000 and for logistic reasons it moved the factory to the industrial zone of Correggio (Re) Main Capri road thereby expanding its production premise from 3700 to 6700 m². In 2003 the turnover was € 25.400.000.

EXECUTIVE, MANAGEMENT AND COMPANY ORGANIZATION

The company is headed by the Managing Director Mr, Alberto Albertazzi who is responsible for both ordinary and strategic management, development, foreign market penetration, and company expansion programmes.
The company is organized into various departments:

• production of the graphic part on computer;
• production of the printing matrixes;
• production section which consists of printing department, multilayer lamination sector, finishing sector and pre-packaged bag sector;
• quality control department;
• research and control laboratory department, which includes the environmental-friendly sector which is involved in the recovery and recycling of production accessory products;
• foreign market department.

THE PRODUCT AND TRANSFORMATION TECHNOLOGIES

Albertazzi G. S.p.A. is involved in the production of flexible packagings, multilayer types (both laminated with adhesive and co-extruded) for the long term conservation of fresh or perishable products, including flexographic printing or rotogravure printing and with almost exclusively in-house design and production.
Production is developed in accordance with the agreed customer specifications as concerns most suitable materials (combination of various film types all with specific features suited to various requirements: protection, sealing and graphics), subsequent graphic printing and assembly of the various layers to create a multilayer film suited to the particular organoleptic characteristics of the product itself.
The coextrusion process makes it possible to obtain multilayer sheets or film through the connection of various extruders to a single die.
The properties of various plastic materials are thereby combined in a single sheet or film with these new combined properties.

OUTLET MARKETS AND COMPETITION

The main markets for the sheets and film rolls are:

• for the packaging sector (film bags of small and medium size in competition with paper bags);
• film used in the agricultural, chemical and technical sectors;
• reprocessable film;
• sheets and film for other uses and film destined for agro-food packaging.

COMMERCIAL STRATEGIES



Albertazzi G. S.p.A. production is undertaken on receipt of purchase orders and undertaken as work orders both on the international and home markets.
It is difficult to precisely state what portion of the market is held by the company, given the diversity of the various competitors.
However the packagings of the Albertazzi G. S.p.A. company are used in fresh pasta, salami and cold meats, cheese and fish sectors in particular.
Distribution is by means of direct delivery, partly by means of the company's own vehicles.
The commercial organization consists of seven direct agents, which cover central and northern Italy as well as various local dealers located around Italy and abroad.
Abroad, distribution is by means of commercial agents specialized in the various sectors:
The promotional initiatives include:

Albertazzi S.p.A. intends to continue and strengthen the links and co-operative relationships between its internal research and development team and the customer himself; whilst its technical staff is constantly involved in research into new solutions for the development of new product types.